Tulin Sallabank founded Ooobaby around a practical question: how could one bag accommodate the different demands of a busy day? The Canadian designer’s label pairs a minimal appearance with compartments and pockets for everyday essentials.
The brand’s leather bags are designed in Canada and made in small batches by artisans in Italy. Backpacks and convertible bags form part of that approach, combining a restrained shape with the organization needed for work, travel and family life.
Ooobaby describes its approach as slow fashion, emphasizing classic designs intended for repeated use. The focus is on adaptable bags rather than a separate purchase for every change of activity.