Published on

Tony Ward Couture SS25: A Twilight Reverie in Haute Couture

Tony Ward Couture SS25 @tonywardcouture Twilight Reverie. Couture Spring Summer 2025

On January 27 2025, in Paris, as the city enters the golden hour of twilight, a story unfolds.

A story created between the magnificence of the Couture savoir-faire & the ethereal allure of the twilight hour,

The extraordinary renewal of threads & the extravagant craftsmanship:
Each piece is a bold transformation.
From afar, the gowns show a grandeur.
Yet again, their structured designs and figure-flattering silhouettes attracts you.

Hand-embroidered designs, movement of 3D silk organza, rare gems of stones & crystals that glimmers, innovative techniques of thousands pleated foils, handmade raffia threads, special mix of fabrics between satin duchess, silk, and in-house jacquard…

Every. Single. Detail is thoughtfully placed to create a harmony between the bigger picture and the finer details.

The collection’s color palette is derived from the hues of the twilight sky; with soft tones of silver, green, pink, and blue blending with metallics that capture the subtle interplay of light and shadow.

Tony Ward SS25: A Masterclass in Haute Couture

Latest News

From Sketch to Sample, Explained: What Happens Before a Garment Reaches You

Every dress you have ever loved was rejected at least once before it was made. Between the sketch a designer pins to the wall and the garment that reaches a rail, there sits a long, unglamorous stretch of toiles, strike-

Balmain Takes Fifth Avenue: Why Antonin Tron’s Debut Chose the Store, Not the Street

There are debuts, and then there are declarations. Balmain has just made the second kind. To mark Antonin Tron's first fall/winter 2026 collection for the house, the French label has joined forces with Bergdorf Goodman f

Balmain After Olivier: Antonin Tron Bets on Restraint Over Rivets

Four months after Antonin Tron showed his first collection for Balmain, the house is staging a citywide takeover of Paris — roughly 1,000 bus shelters, kiosks and subway entrances carrying the Fall 2026 campaign imagery

The Quiet Rebels of the Season: Simone Rocha, Zegna, and the New Art of the Fashion Week Gesture

Some seasons announce themselves with a roar; this one arrived with a raised eyebrow. Simone Rocha — the Dublin-born designer whose pearl-strewn, romantic-subversive universe has long redrawn the boundaries of femininity

The Season Ahead: Why Fashion’s Event Calendar Has Become the Industry’s Real Runway

There is a moment, every September, when the fashion world stops debating and starts moving. The shows are scheduled, the invitations are out, and the industry's true theatre — not the runway itself, but the calendar sur

Julie Kegels Wins the 2026 LVMH Prize, Putting New Craft Back in the Spotlight

Julie Kegels winning the 2026 LVMH Prize gives fashion a useful reminder: newness still matters most when it comes with craft, clarity, and a point of view.